Unrivaled, the women’s 3-on-3 basketball league co-founded by WNBA stars Napheesa Collier and Breanna Stewart in 2023, recently closed an oversubscribed Series C funding round, surpassing its $100 million target and reaching a valuation of $650 million. The round was led by Ten Pillars Sports Fund, backed by UC Investments, with Inner Circle Sports representing the league. Notable investors in this round include NBA stars Carmelo Anthony and Trae Young, reflecting strong confidence in Unrivaled’s player-focused and equity-driven business model.
The league has distinguished itself with a player-first approach that offers competitive salaries, benefits, and significant equity stakes, which have appreciated over 550% to nearly $200 million. This Series C raise builds on Unrivaled’s solid fundraising history, including a $28 million Series A round in 2024 and an oversubscribed Series B in 2025 that valued the league at $340 million. The investor roster features high-profile figures such as Serena Williams’ Serena Ventures, Warner Bros. Discovery, Stephen Curry, Coco Gauff, and Billie Jean King, among others.
Unrivaled enjoyed remarkable growth in its second season in 2026, with the league generating $45 million in revenue and increasing ticket sales by 249% year-over-year. The season gathered top-tier talent including Kelsey Mitchell, Angel Reese, and Paige Bueckers, who helped attract sold-out crowds at prominent venues like Xfinity Mobile Arena and Barclays Center. The season culminated in the Unrivaled Championship broadcast on TNT, which drew 314,000 viewers, making it the league’s third-most-watched telecast.
As Unrivaled prepares for its third season in January 2027, Collier and Stewart remain committed to elevating the women’s basketball experience for both players and fans. The substantial capital infusion and expanding investor base underscore the league’s momentum and ambitious vision to reshape professional women’s basketball by offering athletes ownership and investing in fan engagement. This growth trajectory signals a bright future for the league and the broader sports ecosystem it is disrupting.
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