Charlie Woods, son of golf legend Tiger Woods, has secured his first NIL (Name, Image, and Likeness) deal with TaylorMade, a prominent golf equipment brand based in California. Charlie has already made waves in the amateur golf scene, capturing the Team TaylorMade Invitational title in May 2025 and achieving strong finishes in prestigious tournaments such as the Boys Junior PGA Championship and the Rolex Tournament of Champions in 2025. Currently a senior at The Benjamin School in North Palm Beach, Florida, Charlie has also qualified for the 2026 U.S. Junior Amateur Championship and contributed to his high school golf team’s success in reaching state championships.
Looking ahead, Charlie plans to continue his golf career at Florida State University, which has a history of producing top golf talent including Luke Clanton and Lottie Woad. Joining TaylorMade’s roster connects him with other promising amateurs, such as Miles Russell, who will be his future college teammate. Tiger Woods himself has a longstanding relationship with TaylorMade, not only as an equipment user but also through his apparel company Sun Day Red, making this new partnership a fitting continuation of the Woods family’s ties to the brand.
In announcing the signing, Charlie expressed his enthusiasm about joining Team TaylorMade, highlighting the brand’s support and the legacy of great players associated with it. David Abeles, CEO and President of TaylorMade Golf, praised Charlie for his competitive spirit and rapid development in the sport. He emphasized TaylorMade’s commitment to supporting athletes driven by passion and excellence, signaling confidence in Charlie's promising future as he transitions from junior to collegiate golf.
This NIL deal marks a significant milestone for Charlie Woods as he steps into the commercial side of sports, leveraging his growing reputation and competitive successes. With the backing of a major golf brand and a clear path toward collegiate competition, Charlie is poised to build on his family legacy in golf while establishing his own presence both on the course and in the business of sports endorsements.
Start the discussion with a take, question, or market read.