Deezer has announced plans to introduce a new toggle feature that will enable users to filter out AI-generated music from their streaming experience. This option, expected to be rolled out by the end of 2026, will prevent AI-created tracks, albums, and related artists from appearing in search results on the platform. The move is intended to give listeners the choice to focus solely on human-made music, reflecting increasing user demand for control over AI music exposure.

The decision follows a significant rise in AI-generated content on Deezer, which currently accounts for over half of daily uploads, averaging around 90,000 AI tracks each day. Deezer first implemented AI-detection tools last year and has been monitoring AI music volumes actively, with figures climbing from 10% of daily uploads at the start of 2025 to more than 50% by mid-2026. This surge has prompted the company’s leadership, including CEO Alexis Lanternier, to address listeners' concerns directly.

This new filtering feature is part of a wider industry trend in response to the growing presence of AI music on streaming services. Other platforms have taken varied approaches: Bandcamp has banned AI-generated tracks entirely, Tidal has disabled monetization for such uploads, and Spotify focuses on labeling AI tracks and excludes them from certain recommendations. Apple Music is also preparing to start labeling AI music by the year’s end, indicating an industry-wide awareness of the need for transparency.

Deezer’s initiative represents a key development for the music streaming landscape, balancing innovation with user preferences by empowering consumers. The toggle emphasizes Deezer’s commitment to supporting human artists while acknowledging the complex evolving role of AI technologies in music production. Users eager to avoid AI-generated content will soon have a straightforward way to customize their listening journeys on the platform.