9 days ago
TechCrunch Jul 30, 2026

LinkedIn adds a button to report AI-generated ‘slop’

LinkedIn is rolling out a new feature aimed at curbing the proliferation of low-quality, AI-generated content—referred to as "AI slop"—on its platform. Starting July 2026, users can report posts they suspect were created by AI using a “seems like AI slop” button. This move comes amid growing frustration across the internet with the surge of computer-generated, inauthentic posts that clutter social feeds and degrade user experience. LinkedIn’s effort aligns with broader industry trends, as other platforms like Substack are also introducing tools to identify AI-written content, and companies such as Pangram are gaining funding to combat this challenge.

Hari Srinivasan, LinkedIn’s chief product officer, acknowledged in a recent post that tackling AI slop is a key priority for the company. According to Srinivasan, LinkedIn is deploying multiple strategies beyond the new reporting button, including automated defenses that have blocked hundreds of thousands of bot-driven comment attempts daily and millions of other automation efforts over recent months. The platform is also working on new AI classifiers designed to detect low-quality AI-generated posts, reducing their visibility in users' feeds and suggested content.

LinkedIn is enhancing transparency for content creators by privately flagging their posts as potentially heavily AI-influenced if user feedback indicates inauthenticity. This notification aims to help users refine their content, especially if they rely on AI tools to polish rather than fully write their posts. In a notable change, LinkedIn is retiring its own AI-powered post enhancement feature that offered content rewriting. It will be replaced with a more subtle proofreading tool that maintains users’ original voice without markedly altering the text.

Additional platform improvements include expanded profile and page verification options and new controls allowing users to block comments from company pages they choose to avoid. These updates reflect LinkedIn's broader commitment to maintaining an authentic, professional environment and enhancing user control in response to growing concerns about AI-generated content flooding online spaces.

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